{"id":34086,"date":"2025-08-25T11:41:12","date_gmt":"2025-08-25T09:41:12","guid":{"rendered":"https:\/\/magazine.luxus-plus.com\/?p=34086"},"modified":"2025-08-25T11:50:55","modified_gmt":"2025-08-25T09:50:55","slug":"la-guava-girl-the-beauty-trend-we-love-this-summer","status":"publish","type":"post","link":"https:\/\/magazine.luxus-plus.com\/en\/la-guava-girl-the-beauty-trend-we-love-this-summer\/","title":{"rendered":"La Guava Girl, the beauty trend we love this summer"},"content":{"rendered":"<div class=\"initial-letter\"><p>It is the beauty phenomenon of the season. More than an aesthetic trend, the Guava Girl embodies a radiant and carefree state of mind. Let\u2019s take a closer look.<\/p>\n<p><!--more--><\/p>\n<p>&nbsp;<\/p>\n<p>A true beauty wave on social media in recent months, with over 6,000 posts under its dedicated hashtag on Instagram, the Guava Girl is energizing skincare and makeup enthusiasts.<\/p>\n<p>&nbsp;<\/p>\n<h2>A fresh complexion, peach-pink cheeks, and sweet fragrances<\/h2>\n<p>&nbsp;<\/p>\n<p><strong>Every season has its beauty phenomenon<\/strong>. After Glass Skin, Tomato Girl, Strawberry Girl, and Cherry Girl, it is time for a new beauty trend. Named <strong>Guava Girl<\/strong>, its title <strong>refers to the guava fruit, with its peach-pink flesh<\/strong> that inspires a luminous complexion, halfway between coral and fuchsia.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DLOggCYMWtC\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Voir cette publication sur Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/DLOggCYMWtC\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">Une publication partag\u00e9e par ESW Beauty (@esw.beauty)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>When it comes to <strong>makeup<\/strong>, this guava tone is the star. First, the <strong>skin should be hydrated with an almost dewy finish<\/strong>. Then comes<strong> a cream blush in peach, pink, or orangey shades, applied to the cheekbones, the nose, and even the lips, enhanced with a gloss or tinted balm<\/strong>. <strong>The rest<\/strong> of the makeup should <strong>remain discreet<\/strong> to highlight this sun-kissed glow effect. Finally, a hydrating mist seals the look with a fresh finish, perfect for summer.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Many beauty brands have seized on this trend<\/strong>. At <strong>e.l.f<\/strong>, a lip oil takes on guava\u2019s peachy-pink hue. <strong>Fenty Skin<\/strong> has released a body moisturizer with whipped guava oil, while<strong> Huda Beauty<\/strong> offers a liquid blush in a vivid guava shade. <strong>Rare Beauty, L\u2019Or\u00e9al Paris, Too Faced, NYX, Glossier, MAC Cosmetics, Sol de Janeiro, NARS\u2026<\/strong> Even without mentioning guava directly, many brands are launching makeup ranges in the color palette beloved by Guava Girls.<strong> Perfumes and body care products are also riding the trend<\/strong>, this time highlighting its sweet, summery scent and skin benefits.<\/p>\n<p>&nbsp;<\/p>\n<h2>More than a visual style: a state of mind<\/h2>\n<p>&nbsp;<\/p>\n<p><strong>The Guava Girl trend goes far beyond the beauty world<\/strong>. Followers have expanded the<strong> concept into a lifestyle<\/strong>. Being a Guava Girl means <strong>embodying freedom, light, joy, freshness, and radiance<\/strong>. This spirit connects with<strong> the Brazilian idea of \u201cbadalada,\u201d<\/strong> a word derived from \u201cbadalar,\u201d meaning to flaunt, have fun, and shine.<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DLnjcydTXbU\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Voir cette publication sur Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/DLnjcydTXbU\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">Une publication partag\u00e9e par The Cool Hour (@thecoolhour)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p>In Brazilian pop culture, it describes a woman who goes out, enjoys life, and attracts attention, but with a joyful energy rather than arrogance. <strong>The expression conveys a radiant, confident, glamorous, sensual, and spontaneous femininity, evoking pleasure and festivity<\/strong>, linked both to summer nights and to the tropical essence of the sun-drenched guava fruit.<\/p>\n<p>&nbsp;<\/p>\n<p>Taken together, the Guava Girl movement comes<strong> close to a feminist statement, embracing an uninhibited and free attitude while remaining rooted in a gentle, sunlit femininity<\/strong>. The only question is what the next beauty trend will be in the coming months.<\/p>\n<p>&nbsp;<\/p>\n<p>Read also : <a href=\"https:\/\/magazine.luxus-plus.com\/en\/the-no-kids-trend-when-hotels-close-their-doors-to-children\/\"><span style=\"font-family: Helvetica, Arial, sans-serif;\">The \u201cNo Kids\u201d trend: when hotels close their doors to children<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Featured photo: \u00a9 Rhode<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>It is the beauty phenomenon of the season. More than an aesthetic trend, the Guava Girl embodies a radiant and carefree state of mind. Let\u2019s take a closer look.<\/p>\n","protected":false},"author":552,"featured_media":34084,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"%%post_title%% %%sep%% %%sitetitle%%","_seopress_titles_desc":"It is the beauty phenomenon of the season. 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