ERRATUM: THE DECRYPTAGE/DECODING FEATURE IN LUXUS MAGAZINE ISSUE 12, DEALING WITH VINTAGE AND SECOND-HAND LUXURY ITEMS, although completed by our editor-in-chief Victor Gosselin (who wrote the sidebars), was written by journalist Lucile Gelebart.
Your new issue of Luxus Magazine Fall 2025 (No. 12) is out now. True to its multidisciplinary nature, your independent media outlet at the crossroads of business, lifestyle, and culture explores this season the magnificence of Piaget’s latest high jewelry collection, the surge in luxury bag and trading card auctions, and behind the scenes of luxury store windows.
Ah, autumn… with its colors, fallen leaves, and events dedicated to antiques (hello FAB Paris), not to mention the preparations for the holiday window displays, which are unveiled every year in mid-November.
An offshoot of Luxus Plus, which brings together a vibrant community of readers, experts, and luxury enthusiasts, LUXUS MAGAZINE is a clever and entertaining complement to your daily reading of specialized economic news media.
As multi-sectoral as ever, your Luxus Magazine No. 12 offers this season’s topics on jewelry, fashion and accessories, the art market, distribution, and finance, with Piaget’s high jewelry collection on the cover. Vintage items and behind-the-scenes looks at luxury window displays are the main features of this new issue.
Under the sign of vintage and second-hand… luxury
Your new issue of Luxus Magazine is largely devoted to vintage and second-hand goods. In this feature by journalist Lucile Gelebart, you will learn all there is to know about the frenzy surrounding auctions of luxury bags, Pokémon cards, and other Labubus. Whether it’s Hermès or Chanel bags, Van Cleef & Arpels or Cartier jewelry, the rarest items are fetching sky-high prices at auction, reaching several thousand or even several million euros!
Behind this phenomenon, we see a public that—in these times of economic and financial uncertainty—is opting for luxury as an investment. More than just designer items, it’s about anticipating the most desirable objects and knowing how to pass them on to your heirs when the time comes.
The vintage feel of this issue is also reflected in our Success Story by jewelry expert journalist Isabelle Hossenlopp, dedicated to the Piaget Haute Joaillerie Maison, which remains closely linked to the 1960s.
This vintage feel can also be found in the upper echelons of Wall Street with the Yuppie, as recounted by Victor Gosselin in our Petite Histoire section. These young, dynamic executives, rooted in the money- and glamour-obsessed 1980s, offer us a vintage version of the finance bro, that not-necessarily-recommendable financial advisor who is rampant on social media. The yuppie has given us a whole gallery of more or less inspiring anti-heroes in films such as Wall Street, Pretty Woman, and American Psycho. Reappropriated by masculinist communities, the yuppie has become one of the most contemporary figures in the sometimes extreme quest for virility among certain young men.
The other major feature in this issue concerns the behind-the-scenes world of luxury storefronts, an investigation conducted by Victor Gosselin.
Valuable decision-making aid
At the intersection of business, lifestyle, and culture, Luxus Magazine is a valuable source of information for anyone who wants to understand the subtle and obvious signs of the trends shaping the luxury goods market, as well as the strategic decisions of luxury industries and the purchasing behavior of their customers.
Launched during the COVID years, this magazine, which has since become quarterly, offers an exploration of the worlds surrounding luxury through economic, geopolitical, historical, cultural, financial, and even sociological elements.
Lifestyle by nature, Luxus Magazine also aims, throughout its 84 pages, to provide you with a constant stream of great ideas for cultural outings, trips, and other places of interest that are as exclusive as they are unusual.
Luxus Magazine is also rich in exclusive interviews. This season, we spoke with the teams at Gainerie 91, a leading player in luxury visual merchandising and window display design. They gave us a sneak preview of their Re-Cover project, unveiled at the Luxe Pack Monaco trade show. It is a presentation bust for jewelers, designed to last.
In another major interview, we spoke with Marie-Caroline Benoiston, who manages portfolio allocation and oversees the full integration of ESG criteria into the investment process of the DGC Franck Muller Luxury Fund, which has just celebrated its tenth anniversary.
Not to mention our flagship sections News, Fast & Curious, and Shopping, featuring a saga on the Rothschild financial dynasty and a comparison of the respective armed forces in the United States and Russia, both by our journalist Anthony Conan.
To learn more about the Fall 2025 issue of Luxus Magazine, click here
Read also > PRINT EXTRACT – INTERVIEW – Marie-Caroline Benoiston (DGC – Franck Muller Luxury Fund)
Featured photo: © Luxus Magazine