Lewis Hamilton, driver of change, on the cover of Luxus+Mag

While you probably have in your hands the new issue of Luxus+ Mag, Fall-Winter 2021, the seven-time Formula 1 World Champion, Lewis Hamilton, does not go unnoticed on the cover.

“Lewis Hamilton, driver of change“: this title also echoes the new version of your magazine Luxus+ Mag. For the magazine’s new visual identity, we wanted to combine the competitive spirit of the Formula 1 champion, a role model for many athletes and fans.

Lewis Hamilton, who turned 37 just a few days ago, has won no less than 7 Formula 1 World Championship titles, a record that equals that of the no less famous Michael Schumacher. In 2008 and at only 23 years old, the young Lewis won his first world championship. In 2014, after joining the Mercedes team a year earlier, he returned to the podium by winning the world championship. He then allowed his team to return to the podium, which it had not tread since 1995. In 2020, he equals the record of Michael Schumacher, with 7 victories in the F1 world championships.

This year, after races neck and neck, he finally gave up the victory to Max Verstappen. However, the Mercedes team won for the 8th consecutive year, the Constructors Prize, at the end of the Abu Dhabi Grand Prix.

*Ceremony at the Windsor Castle © Alamy*

On December 15, Lewis Hamilton received a knighthood from Prince Charles during a ceremony held at Windsor Castle. The champion is the first driver still active to receive this distinction. His predecessors, Jack Brabham, Stirling Moss and Jackie Stewart had also been decorated after their careers, as Sir Frank Williams, founder of the eponymous team who died a few weeks ago.

A committed driver

Combative on the track and committed on the field, the British champion is the spokesman for minorities and the hope for a whole youth that aspires to realize its own dreams. He remains faithful to the anti-racist message of Martin Luther King who said: “I have a dream that one day my four children will live in a nation where they will not be judged for the color of their skin, but for their character.”

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He became an inspiring and respected figure of the “Black Lives Matter” movement by kneeling at the start of each Grand Prix, drawing the other drivers into this process of respect and anti-racism. With this strong and symbolic gesture, he made a mark well beyond the Formula 1 circuits.

In the United Kingdom, the driver spares no effort to make the voice of the “invisible” heard and to ensure that motor sport finally opens its doors to greater ethnic diversity. As a spokesperson for his generation, Lewis Hamilton is trying to change lines and attitudes.

Click here to order your automn-winter 2022 issue.

Hélène Cougot

Passionnée depuis son plus jeune âge par l’art et la mode, Hélène s’oriente vers une école de stylisme, l’Atelier Chardon-Savard à Paris, avec une option Communication. Afin d’ajouter des cordes à son arc, elle décide de compléter sa formation par un MBA en Management du Luxe et Marketing Expérientiel à l’Institut Supérieur de Gestion à Paris dont elle sort diplômée en 2020. Elle a notamment écrit des articles lifestyle et beauté pour le magazine Do it in Paris et se spécialise en rédaction d’articles concernant le luxe, l’art et la mode au sein du magazine Luxus Plus.********** [EN] Passionate about art and fashion from a young age, Hélène went to a fashion design school, Atelier Chardon-Savard in Paris, with a Communication option. In order to add more strings to her bow, she decided to complete her education with an MBA in Luxury Management and Experiential Marketing at the Institut Supérieur de Gestion in Paris from which she graduated in 2020. She has written lifestyle and beauty articles for Do it in Paris magazine and specializes in writing articles about luxury, art and fashion for Luxus Plus magazine.