Driven by the rise of well-being, a healthy lifestyle and a sense of belonging to a sporting community, the global gym club market is experiencing sustained growth and a profound transformation, between digitalization and studio specialization.
10,000 dollars
It is the price of the gym considered as the most expensive in the world. Located in the West Village in Manhattan, New York, Continuum Club offers a monthly subscription, by invitation, of $10,000 per month, at an annual cost of $120,000. Advanced health tests, creation of a ‘digital twin’ for personalized training, very high-end technological equipment, recovery areas… The Rolls-Royce of fitness and wellness.
108.1 billion dollars
The fitness and wellness club market is expected to reach $108.1 billion by 2025 according to Global Growth Insights. In 2035, the sector could record revenues of 257.1 billion dollars, a growth of 9% over the forecast period.
200 000
According to Dojo Business, the world has between 200,000 and 210,000 gyms. In terms of countries, the United States leads with about 55,000 gyms, followed by Brazil, over 29,000, and Mexico, over 12,000. In Europe, Germany dominates with more than 9,000 establishments. Just behind Argentina (almost 8,000), Italy and the United Kingdom follow (more than 7,000). France has 5,600 sports and fitness centers spread across the country, according to the Xerfi study “The sports center market in France – Differentiation strategies of players and outlook for 2027.” In Asia, South Korea has more than 6,000 gyms, while Japan has more than 4,000.
184 million members
There are more than 184 million gym members worldwide, according to Wellness Creative Co. The United States (64.2 million people), Germany, the United Kingdom, and Brazil have the most members. The Asia-Pacific region is experiencing rapid growth in fitness. When we look at penetration rates (the percentage of a country’s population that regularly goes to the gym), the ranking differs. The Nordic countries lead the way with Denmark (22% of the population) followed by Norway. The United States comes in third (21%).
44%
Of these tens of millions of members, about 44% are women. The average age of gym goers is around 36 years old, according to a report from Zipdo.
75%
75% of people attending gyms use fitness apps to track their training. More than 58% of consumers prefer models combining room and digital solutions.
58%
58% of consumers prefer personalized or small group workouts (yoga, Pilates, HIIT, etc.) rather than traditional gyms. 64% of boutique studio clients are women, which reflects the demographic orientation of demand. You just have to browse Instagram and TikTok to see the massive influx of yoga and Pilates studios with a slick aesthetic and global experience, including the sale of specialized outfits.
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Featured photo : © Alison Saeng/Unsplash
